The White Curl Campaign

In January 2021 we were approached by The White Curl; a project which raises money for Welsh charities, with a particular focus on homelessness, housing equality, and domestic violence.

The project creates merchandise based around particular fandoms and people make donations to charities in order to purchase the items. On some occasions they link with celebrities associated with those fandoms.

For their last campaign they chose the show ‘Staged’.

We were shocked to find that Michael Sheen and Anna Lundberg had chosen Voices From Care Cymru as their charity for the final The White Curl campaign.

Amazingly the merchandise sold out within three days and managed to raise an astounding £16,151.88 for VFCC.

We are incredibly grateful to all at the The White Curl for making this happen and to Michael Sheen and Anna Lundberg for choosing VFCC as their charity.


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